I believe social media is an opportunity to create connection, conversation, & community. Throughout my 3+ years of social media management and content creation, I have learned that success often comes from authenticity, strategy, and listening as much as posting; and community & connection are built through consistency, creativity, and care.

My experience & passions include social media management, content creation, and photography. Through my roles with the San Jose Earthquakes, Sacramento Kings, Paramount, and Sacramento State, I’ve developed a unique ability to create content that resonates with online audiences and fans, as well as finding new ways to expand followers, engagement, and community by merging trends with brand identity and creativity. From ideating engaging vertical videos to creating weekly social schedules to brainstorming and directing innovative campaigns, I’m driven by the opportunity to connect followers through short-form storytelling and make a lasting impact on the viewers. Working in the sports industry specifically, I learned the importance of skills such as adaptability, storytelling, & cultural literacy. My passion for content creation, love for creating community and connection, and commitment to delivering results make me an ideal fit for any project or team.